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   June 2010   |   Subscribe   |   
 
 

In This Issue
Safe Grill Use, Maintenance
• Best Songs to Grill By
• Top Recipes for the Grill

 

Let America Know

Steven L. Miller, Editor
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EMail Is The Killer Ap

Email communication is the most popular online activity in America. And when it comes to promotions, 75 percent of all consumers say they prefer permission-based updates from companies through email, while 93 percent say “yes” to receiving information via email.

No surprise then that 80 percent of more than 3,000 Fortune 1,000 executives ranked email number 1 when asked which advertising channels performed best for their companies. Perhaps a stunning ROI of $46.62 for every dollar spent on email has something to do with it also.

Click below for our white paper "E-Marketing for Attorneys."

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Just in Time for Summer!
2010 Guide to Grilling Fun and Safety

Ah, there it is — the tantalizing aroma of hot dogs, hamburgers and lots of other yummy foods sizzling on the grill. Nothing says SUMMER IS HERE better than an estimated 84 million American grill-owning households cranking up their backyard barbeques for festive family gatherings, community celebrations or just a quiet dinner at home. So grab those funky aprons and your favorite barbeque sauce while we explore what you should know about the fun, lore and safety tips associated with one of America’s favorite summer pastimes — outdoor grilling.

Read more...

 


Eighty-two percent of all U.S. households own a grill.

By the Numbers
16.7 Million Grills

Americans took home 16.7 million new grills in 2009 alone, firing them up an average of one to two times per week during the summer. July 4th, Memorial Day, and Labor Day are the most popular grilling occasions.

Source: Grilling Facts & Figures, Hearth, Patio & Barbeque Association

5,700 Fires

Grills, hibachis and barbecues are a high fire risk, causing an average of 5,700 residential fires, 10 deaths, 100 injuries and $37 million in property loss each year.

Source: 2010 News Release, U.S. Fire Administration

6 of 10 Women?

Despite the traditional view that men rule the family grill, a national survey found that six out of 10 women handle the household grilling duties at least once a month.

Source: “Why Can’t a Woman ‘Man’
the Grill?”
, Christian Science Monitor

Further Information

Barbeque Safely and Handle Propane with Care
Brush up on safe barbecuing tips from the Hearth, Barbeque and Patio Association (download brochure). Then learn how to safely handle propane cylinders with help from the Propane Education & Research Council (download brochure).

Try These Top Grilling Recipes
Wow your friends and family with these grill recipes and techniques: About.com Top 25, AllRecipes.com Top 20, Better Homes and Gardens' Best Recipes and Tips, TLC Top 10, Country Living’s Best Recipes and How to Grill: Top Ten Tips Video.

Dance While You Romance the Grill
“Ring of Fire” by Johnny Cash, “Love Me Tender” by Elvis, and the Black Eyed Peas’ “Let’s Get it Started” are among the “favorite songs to grill by,” according to a Blue Rhino national survey.

 
Grilling Reader Response Survey
Tell us your favorite song to grill by, and
we'll enter you into a drawing for a free iPod!
You Should Know Podcast
Experts talk about the issues featured each month in You Should Know.
 

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